TAGS: Flame Retardants Sustainability / Natural Solutions
FRX Innovations begins shipment of its Nofia® product for use in the passenger cabin of a Germany luxury automotive manufacturer. This commercial launch expands use of Nofia® to a second production model and deepens the relationship with a strategic supplier to a luxury European car manufacturer for the Chinese market.
Growing Demand for Sustainable Solutions
Sustainable and permanent flame retardants for automotive interiors is a rapidly growing segment of the market and a result of the ESG global movement away from legacy toxic flame retardants to more sustainable and permanent solutions such as Nofia®, pioneered by FRX.
The commercial launch follows an extensive development and approval process, where Nofia® is formulated and converted into polyurethane foams by FRX partner, Xianzhong, a Chinese polyurethane foam manufacturer.
Nofia® delivers a unique set of properties which includes flame retardancy, plus meeting very stringent odor and fogging requirements. The Company views this as validation of its technology and further demonstrates FRX’s position as a leader in the rapidly growing non-toxic, non-leaching fire retardant industry.
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Expansion Strengthening Relationship
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We are excited about the expansion of Nofia® in the luxury automotive market and the strengthening of our relationship with Xianzhong. FRX can deliver the right solution to the market at globally competitive prices while maintaining the high performance that luxury auto manufacturers demand,” stated Marc Lebel, chief executive officer of FRX Innovations.
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Nofia® continues to make inroads across the global automobile market as the transition from legacy toxic flame retardants to non-toxic solutions accelerates," added Lebel.
FRX is a commercial producer of non-toxic, non-leaching Nofia® flame retardant additives with applications in a wide range of consumer applications. Many traditional flame retardant solutions are known to be highly toxic and pose a high level of health risks to people and animals over time.
Explore Nofia® Range from FRX
Source: FRX Innovations